Domain Age: A Key Factor in Predicting Internet Fraud
Identifying online fraud can be challenging, but through developing our new automatic website checker, we’ve uncovered valuable insights. One such insight is that the age of a website is a strong predictor of its reliability. According to our data, these two variables are correlated over 50%! This means that if you encounter a website with a domain that is created a few weeks ago, there is a high chance it could be unreliable.
This information comes from the data used to train our new website testing model. The dataset was built using a sample of websites tested by us, ensuring it’s representative of our tested websites.
I Have Just Launched a New Website - How Do I Make It Appear Trustworthy?
Domain age is a critical indicator of trustworthiness. However, some new websites may appear unreliable initially, even if they’re legitimate. To address this, we recommend that you register your website for a free when you are just starting. We will manually validate your site and immediately correct any false results.
However, the best option is to purchase Extended Validation (EV). This is the most cost-effective way to show that your website is trustworthy, while also helping us protect more users from online fraud. Thanks to participating companies, we can improve our websitetest and maintain our servers. Our goal is to help as many people as possible in the fight against internet fraud by offering startups and new sites an affordable way to become validated.
Where Can I Check the Age of a Website?
Although we do not yet have a specific tool to display the exact age of a domain, our website test considers more than 40 variables, including domain age, giving you a clear indication of a website’s trustworthiness.
If there’s enough demand, we are happy to create a tool that allows you to check a domain’s age directly. Interested? Please fill out the form below, and we’ll start development based on the level of interest!
Why Are Domain Age and Trustworthiness Linked?
Although we haven’t yet studied all the factors contributing to this correlation, there is at least one clear reason: many fraudulent websites use short-lived domains. When a website is blacklisted for fraud, it is quickly taken offline and a new one is set up. This is one reason domain age is crucial in determining trustworthiness. If you are interested to read more about this, you can visit the following page: domaincrawler.com.
